Marketing News

  • Marketing February 26, 2021

Knives out: Fast food chains revert to roasting in new ad campaigns

NEW DELHI: For the most part, it appears that the worst of the pandemic is behind us. Vaccination programmes have been rolled out…

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  • Marketing February 24, 2021

Grofers eyes SPAC route for Nasdaq listing

NEW DELHI: E-grocery platform Grofers had indicated as recently as last month that it plans to expand beyond delivering your…

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  • Marketing February 24, 2021

Daily Basket calls out BigBasket for using 'bullying' tactics

NEW DELHI: Shakespeare may have well opined “What’s in a name?” but going by the latest clash of two brands over a name,…

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  • Marketing February 22, 2021

Country Kitchen launches e-vendor portal for organic superfood brands with dietitian consultation

Country Kitchen, India’s first fortified vegetable flour label, has launched its e-vendor portal tailored specifically to suit…

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  • Marketing February 22, 2021

Havells skincare appliance range to be backed by a strong phygital strategy: Ravindra Singh Negi

NEW DELHI: Lifestyles are changing, people are evolving, and the intent along with the capacity to spend on luxury products is on…

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  • Marketing February 19, 2021

Federal Bank Wins Great Place to Work® Certification

Federal Bank has been recognized as a Great Place to Work in a study conducted by the Great Place to Work® Institute. Great Place…

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  • Marketing February 19, 2021

Britannia’s net profit leaps 22.4% to Rs 452 crore in Q3

NEW DELHI: FMCG major Britannia Industries has reported a 22.4 per cent rise in net profit at Rs 452 crore for the quarter ended…

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  • Marketing February 18, 2021

Jaguar Land Rover to lay off 2,000 employees worldwide

NEW DELHI: Jaguar Land Rover (JLR) has said it will trim its global salaried workforce by about 2,000 people in the next…

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  • Marketing February 18, 2021

P&G India vouches equal representation of women behind the camera for its ads

NEW DELHI: In an endeavour to promote gender equality, Procter & Gamble (P&G) has announced its commitment to achieving…

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  • Marketing February 17, 2021

Starbucks launches the ‘Optimist Series’ in partnership with The Label Life’

Starbucks India today announced the launch of ‘The Starbucks India Optimist Series’, a limited edition merchandise collection in…

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